The person behind ReplaMail
Hi, I’m Mats.
I’m Mats Lundkvist, and I live in Sweden. I have owned and run businesses around the world in manufacturing, hospitality, education, business services, IT and online commerce.
Running several brands at once, I found that monthly software fees grew quickly with every new website. Three brands meant three of everything: three chat tools, three email tools, three CRMs. So I built my own suite of business software, the Repla family, and I use it every day across my own companies.
ReplaMail sends the newsletters and email series for all of my brands from one install, without a bill that grows with every contact. I built it because I needed it, and I still use it myself.
You can buy it outright, and the source code too if you want to adapt it to how you work. Or you can let my team run it for you. Either way, you own your data, you aren’t locked in, and your business is worth more for it. Software should fit the way you work, not the other way around.
If you want help beyond the software, my consultancy ActUpon works on performance terms: we get paid only when we deliver results.
“Simplicity is the ultimate sophistication.” It has served me well over the years, in business and in life.
My motto
Questions, or a feature you would like ReplaMail to have? Write to me; I read every message.